Shin Dong-bin emphasizes core competitiveness, pointing to stagnation in the group’s key businesses
Strengthening the core competitiveness of the Lotte Group, Chairman Shin Dong-bin reexamines key businesses Quickly check the diagnosis of 10 years of stagnation and the direction for improving its fundamentals
Shin Dongbin, chairman of the Lotte Group, recently diagnosed that the group’s core businesses have stagnated over the past 10 years, and emphasized the need to secure fundamental competitiveness rooted in the basics.
In comments disclosed on the 15th, Chairman Shin expressed the view that the group should reexamine the fundamentals of its existing businesses and focus on strengthening the foundation of its competitiveness. This is interpreted as a message that Lotte Group intends to enhance the execution capability of its core businesses as it reorganizes its future growth strategy.
This remark shows that, amid changes in the internal and external business environment, the group is again seeking ways to improve its business structure and strengthen competitiveness.