Foreign Tourists Visiting China for In-Depth Travel and Shopping See Rising Popularity

Inbound tourism to China continues to heat up, with double growth in holiday passenger flow and消费 The 240-hour visa-free policy is driving in-depth experiences, with tech factories, shopping, and cultural creative products drawing more attention

During the MidAutumn Festival holiday, many ports across China saw peak inbound and outbound passenger flows, and demand for inbound tourism remained active. Data from Beijing's culture and tourism authorities show that during the holiday, Beijing received a total of 8.783 million tourists, including 83,000 inbound visitors, driving a certain scale of consumption. Reports noted that as policies such as the 240hour visafree transit continue to provide convenience, foreign tourists' itineraries in China are expanding from visits to traditional scenic spots to more scenarios such as tours of hightech factories, indepth city experiences, and local shopping. Some tourists also place orders through Chinese ecommerce platforms and have goods delivered to their hotels, making them easier to carry back on their return trips. In addition, traditional Chinese medicine wellness, cultural and creative products, and smart manufacturing experiences are gradually becoming areas of interest for foreign tourists. Industry insiders said that the inbound consumption model centered on "tourism + shopping + experience" is becoming more diverse, and related reception and guided tour services are also being further improved.