Tokyo Game Show 2026 Highlights AI and AR/VR Technologies Spreading Across the Gaming Industry

At the Tokyo Game Show (TGS) 2026, Japan's largest game exhibition, AI technologies used in game production and operations drew attention. At the event, which opened on the 17th, an AI Technology Pavilion and an AR·VR corner were set up, showing the direction of change in the game industry. A variety of technologies were introduced at the venue, including AIbased 3D content generation, user data analysis, and VR simulation. In particular, MeshAI showcased a tool that quickly generates 3D assets when text or 2D images are input, and said it is being used by some major game companies, global firms, and universities. Another participant, ThinkingAI, introduced a solution that analyzes game user behavior data to identify churn causes and play patterns. The company said it is drawing interest not only from game companies but also from the financial industry because of its security and data management methods. In the AR·VR area, experiential content created by Japanese company Forum8 and students was also unveiled.