Foreign Tourist Spending at Traditional Markets Doubles After BTS Busan Concert
Busan foreign tourist spending increases, traditional market and lodging sales surge thanks to BTS concert effect Check the changes in sales during the concert week and quickly grasp the flow of Busan tourism demand
It was found that spending by foreign tourists visiting Busan increased due to last week’s BTS concert in Busan.
According to BC Card’s analysis of sales data from merchants in the Busan area, the payment amount by foreign tourists during the concert week rose 5.7% from the previous week, and the number of transactions increased 38%. Compared with the same period last year, the payment amount increased 73.3%, and the number of transactions increased 97.3%.
In particular, spending at traditional markets stood out. Foreign visitors’ payment amount at Busan’s traditional markets increased 99.8% from the previous week, and sales also rose sharply in areas near transportation hubs such as the concert venue and airports and terminals. Payment amounts also increased in the lodging industry and some lifestyle and tourismrelated sectors.