The National Radio and Television Administration Says Micro-Dramas Are Popular with International Audiences

On September 17, the State Council Information Office held a press conference in the "First Steps of the 15th FiveYear Plan" series. He Biao, spokesperson and deputy director of the National Radio and Television Administration, said that over the next five years, the international communication effectiveness of radio, television, and audiovisual media will be improved, and more highquality content and platforms will be encouraged to go overseas. He Biao stated that the international community is currently paying close attention to Chinese audiovisual works, among which micro short dramas have already become a literary and artistic genre favored by international audiences. In line with the international communication layout for the 15th FiveYear Plan period, the radio and television sector will support content and platforms going global, and strengthen the reach of Chinese audiovisual works. He also mentioned that the related work will be coordinated with the overall diplomatic priorities of the Party and the country, strengthen exchanges and cooperation between China and other countries, and advance projects such as the "ChinaAfrica Radio and Television and Audiovisual Innovation Cooperation Plan," so that Chinese stories can be told farther, more widely, and better.